Finding your voice as a female entrepreneur is one of the most transformative and most overlooked steps in building a business that actually connects. When the message is off, everything downstream suffers, from client attraction to confidence. Beth Knaus, messaging strategist and founder of That’s A Spade, joined Angela Atelier on The Gal Project podcast to pull back the curtain on what it really takes to build a message that sounds like no one else, because it is no one else.
How Finding Your Voice as a Female Entrepreneur Changes the Way We Do Business
Most women in business are not struggling because they lack expertise. They are struggling because they are using someone else’s words to describe their own brilliance. Beth brings a clear, practical framework for understanding why our voice gets buried and exactly how to start excavating it, one honest question at a time.
What we talked about
- Why copying a mentor’s messaging attracts the wrong clients and keeps the right ones from ever finding us
- The fears that hold women back from showing up consistently and with authority online
- How values and strengths assessments become the unexpected foundation of powerful brand messaging
- What commodity content is and why it is the fastest way to become invisible in a crowded market
- How Beth’s Voice and Vision process helps women build a messaging foundation that evolves as they grow
Connect with Beth
Beth Knaus is a messaging strategist who helps women business owners build the language and confidence to show up as themselves, fully and without apology. Grab her free workbook on communicating with confidence and start finding the words that have been yours all along.
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